What We Believe
At Lasting, we believe that there is nothing more important than loving well.
Why? Well, research shows that the key factor in the cognitive, emotional, and social development of children is the emotional connection of the parents; healthy relationships are as vital to your overall health as diet and exercise; people in healthy marriages live 10 years longer on average, and relationships in distress can lead to a variety of physical health issues; and the main factor in lifelong happiness and satisfaction is maintaining long-term, warm, intimate relationships.
There are so many reasons to get better at loving.
What's more is that the scientific community agrees: those who work on their relationship together are far more likely to have a healthier, happier marriage. Read our piece on why everyone needs a marriage counseling tool.
And so, we believe it's our responsibility to ensure that all people have access to a simple marriage tool. That's our app, and we're sticking to it.
Who We Are
Lasting is a group of men and women who are passionate about marriage, backed by the The Knot, the leading wedding resource.
It's hard to talk about who we are without talking about our founder, Steve Dziedzic. In 2013, Steve got engaged to the lovely Becca Kellerman during the same week he started building products at The Knot. This meant that Steve began wedding planning for 80% of America's engaged couples while planning his own wedding (also using The Knot). Through the lens of this wedding brand behemoth, Steve realized that it was possible to reach the vast majority of America's couples through technology.
In early 2016, Steve became an Entrepreneur-in-Residence at The Knot and embarked on an in-depth, scientific plunge into marriage. He became a certified relationship coach and a Gottman-trained Bringing Baby Home educator and read 300+ scientific studies on marriage and long-term relationships. These events led to the genesis of Lasting.
His wife, Rebecca, helped him at every step of the way. Read their story.
In 2017, Steve and Rebecca also teamed up with a remarkable Marriage Researcher and Therapist named Liz Colizza.
Liz is a seasoned clinician and became Lasting's Head of Marriage Research and Programs. Together, this group rooted the Lasting program in scientific, data-based methods.
View the research here.
What We Do
Lasting has one mission: to help people love better.
Love is often misunderstood. It's not about personal gain, but about connection, commitment, and sacrifice.
By creating a simple, accessible product that empowers couples to love better, we believe that we can help people create healthier relationships with others and their own selves. Contrary to popular belief, relationships create healthier individuals—not the other way around.
If you want to learn how to love better, try Lasting for yourself for free.
Lasting is a part of XO Group, Inc. (NYSE:XOXO), the parent company of The Knot (the nation's #1 wedding planning resource) and The Bump (the #1 voice for millennial parents and parents-to-be). XO Group helps people navigate and enjoy life's biggest moments. The Lasting crew is ridiculously excited to help keep your relationship healthy and happy.
Frequently Asked Questions
To find answers to our most frequently asked questions, please visit our Help Center.